Why Having a Blog is Important for Your Online Store

With the rise of social media, many people may think that blogs have gone out of fashion. Even though social media can be good for a variety of things  – such as building brand awareness and introduce customers to new products – having a blog is a necessary tool for your online store. The benefits… Continue reading Why Having a Blog is Important for Your Online Store

SEO tips for Ecommerce Entrepreneurs

Checking up on your Search Engine Optimization (SEO) tactics is something that needs to be revisited regularly, just to make sure you’re doing everything you can to increase the likelihood of your site turning up in search results from Google, Bing, DuckDuckGo and other search engines. After all, your eCommerce website can look stunning and… Continue reading SEO tips for Ecommerce Entrepreneurs

5 Ways to Sell to Millennials via Social Media

There’s no doubt that a customer’s age greatly affects the way they shop. Everyone has their own particular shopping habits, yet they’re all different. If you want to sell to millennials, then keep reading. My grandma would never even think about buying things online, simply because she even know how to use the internet, let… Continue reading 5 Ways to Sell to Millennials via Social Media

Essential eCommerce Events Calendar for 2018

The start of new year is the perfect time to plan ahead. To make the most of it, you need to know what’s going on in the world of eCommerce. As always, Pixc has got you covered. We look at the upcoming year and all the significant holiday dates, essential business dates and eCommerce events in… Continue reading Essential eCommerce Events Calendar for 2018

6 Top Social Media Trends for eCommerce Stores in 2018

Whether we like it or not the new year is well and truly a thing of the past. When it comes to 2018 social media trends for eCommerce stores, trust me, you don’t want to get left behind. Sharing content in places where your audiences already thrive and engage is key to building a strong… Continue reading 6 Top Social Media Trends for eCommerce Stores in 2018

United States Sales Tax Explained for Online Sellers (2018)

United States sales tax is one of the most complex sales tax systems in the world. Navigating the waters of U.S. sales tax can be a shock for international sellers expanding into the States. The complexity of it all can be tough even for sellers living in the U.S.! This article will detail the 5… Continue reading United States Sales Tax Explained for Online Sellers (2018)

Ecommerce Lessons From 2017 That Will Make You Money in 2018

A lot of people write year-end wrap-ups this time of year. So, why should you read another one? Because our review of eCommerce lessons from 2017 will help you make more money in 2018. By the time you finish reading it, you’ll have some food for thought planning your profit-making moves. Let’s have a look back… Continue reading Ecommerce Lessons From 2017 That Will Make You Money in 2018

Let Your Social Media Campaign Work for You in 2018

Guys, it’s January 2018, and that means that you should be working hard to create a killer social media campaign for the new year ahead! Leading up to this excitement, businesses around the world are contemplating their social media marketing strategies for the new year.  And if you’re reading this, it probably means that you’re… Continue reading Let Your Social Media Campaign Work for You in 2018

How to Sell on Instagram: 5 Tips for eCommerce Stores

Instagram is quickly becoming one of the most important channels for your eCommerce store. It is already a fantastic platform for product discovery with 60% of users saying they have discovered new products on Instagram and 80% saying that they follow a business. Indeed, more and more people are discovering and shopping for items with… Continue reading How to Sell on Instagram: 5 Tips for eCommerce Stores

How to Encourage Customers to Use Your Mobile App

The mobile app industry is growing rapidly. Today’s customers are on the move constantly – making mobile apps an essential part of modern life. Many eCommerce store owners have started adding mobile app versions of their e-shops. But for marketers who are new to this, it might be a challenge to learn the specifics of… Continue reading How to Encourage Customers to Use Your Mobile App

eCommerce Marketing Automation Tools You Can Start Using Today

If you’re running an eCommerce business, you know that your marketing needs to go beyond creating awareness through a single channel like Adwords. You need an ongoing, multivariate approach across many mediums if you want to constantly improve your ROI. But as an eCommerce entrepreneur, how can you test the effectiveness of different approaches when… Continue reading eCommerce Marketing Automation Tools You Can Start Using Today