eCommerce Blog

By the Pixc Team

6 eCommerce Stores with Exceptional Marketing Strategies

6 eCommerce Stores with Exceptional Marketing Strategies

As an eCommerce store owner, you have the opportunity to pursue a huge range of marketing channels. However, you are limited by the amount of time and resources you have to commit to each channel. Dollar Shave Club aside, most marketing efforts are rarely an overnight success. Your marketing has to be an ongoing process …

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Essential Photography Tips for eCommerce Branding: What You Need To Know

1 Header Image_LSouboutin style guide - photography eCommerce branding

The role of photography in eCommerce branding is becoming increasingly important – especially for those eCommerce websites that rely upon photography in their customer journey and sales process. But surprisingly, despite investing heavily in the development of their logo and brand, some eCommerce sellers overlook and undervalue photography. In today’s digital world, organisations and eCommerce …

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How Can eCommerce Harness the Power of Facebook Retargeting?

Facebook Retargeting - ecommerce marketing strategies

It’s a familiar story across the eCommerce industry: abandoned carts are on the rise. The reason? There are just too many distractions in modern life for the consumer. The attention of your customers is being pulled in multiple directions at any one time. So how do you combat this? Simple. You retarget your site’s visitors …

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Convert Email Subscribers With These 4 eCommerce Marketing Strategies

Convert Email Subscribers campaign monitor guest post

There are 217 million digital shoppers in the U.S., and that number is expected to grow to 224 million by 2019. As the popularity of buying online increases, so does the ease with which consumers can browse, buy, and ship items straight to their home. Forget going to the store and waiting in line; these …

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How to Sell on Instagram: 5 Tips for eCommerce Stores

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Instagram is quickly becoming one of the most important channels for your eCommerce store. It is already a fantastic platform for product discovery with 60% of users saying they have discovered new products on Instagram and 80% saying that they follow a business. Indeed, more and more people are discovering and shopping for items with …

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