6 Hacks to Starting a Successful Online Store

There are millions of online shops these days, from small startups to Fortune 500 companies. What separates a strong and successful online store from a weak one? Let’s take a look at six hacks that will kick-start your progress. 1. Create a killer website Investing in a good website is the first and most important part of… Continue reading 6 Hacks to Starting a Successful Online Store

3 Ways to Increase Customer Trust in Your Ecommerce Store

Oftentimes what separates a good shop from the rest is the trust it inspires in its customers. 84% of customers say that a company has to show it’s trustworthy before they’ll spend money there. Furthermore, a customer knowing they’ll have a transparent, secure shopping experience might be the single factor that makes them buy from you instead… Continue reading 3 Ways to Increase Customer Trust in Your Ecommerce Store

Bigcommerce vs Shopify: Which One’s Right for You?

Starting an online store from scratch can be a challenge, particularly for people with little or no eCommerce and web design experience. Using an online store builder to set up and manage your store allows you to focus on running it while the eCommerce platform service provider takes care of the tricky technical stuff. Shopify and Bigcommerce… Continue reading Bigcommerce vs Shopify: Which One’s Right for You?

3 Product Image Zoom Features Your Customers Will Love (with Examples)

User experience when shopping online is just as important as, if not more important than, shopping in-store. That said, you need to recreate this in-store experience — and that means making your online shop easy to use. When shopping online I am normally in a rush, and I want to browse through the racks (scroll… Continue reading 3 Product Image Zoom Features Your Customers Will Love (with Examples)

Three Stores with Beautiful Product Photos

Beautiful product photos are the most important feature in your online store. In fact, they’re often the first things a customer looks at when shopping online because the customer can’t pick up and touch the product. So, it’s important that you replicate this feeling as much as possible in images. Remember to provide high-resolution images so when the… Continue reading Three Stores with Beautiful Product Photos

How to Build a Lightbox for Product Photos

For your online store, you want clean, centred shots focused directly on your products. Backgrounds can be very distracting because they draw attention away from your products. How many times were you discouraged about buying a product online just because the item photo had a cluttered background that made it look very unprofessional? In these cases,… Continue reading How to Build a Lightbox for Product Photos

How Poor Product Photos Lead to Lost Sales

The internet is an incredibly useful tool for those who don’t enjoy going out to shop, offering customers the chance to shop 24/7 from the comfort of their own homes. With no parking costs, no need to worry about closing time and plenty of choice, online shoppers are able to conduct research into which items… Continue reading How Poor Product Photos Lead to Lost Sales