Product Photography for Clothing: It’s All About the Details

When it comes to selling apparel online, your images are the most important part of your product page. No matter how well you describe your product, nothing will convert a shopper to a customer better than good apparel photography. For this reason, it’s important to get the photo right. I can’t tell you how many… Continue reading Product Photography for Clothing: It’s All About the Details

How to Photograph Furniture for Your Ecommerce Store

Follow this step-by-step guide on how to photograph furniture for your ecommerce store, and you’ll be able to take high-quality photos that your customers can trust. Whether it be new, used, damaged, or in perfect condition, selling and buying furniture is stressful for everyone involved. Customers are always looking for an experience that is quick, trustworthy, and… Continue reading How to Photograph Furniture for Your Ecommerce Store

How to Remove the Background of an Image

So you’ve got a great product and your online store is ready to go — now it’s time to get your products online. At this point, many business owners run into a problem – How can you get those clean, uncluttered product images with beautiful white backgrounds? Today, we’re going to learn how to remove… Continue reading How to Remove the Background of an Image

Product Photography Equipment You Need

High-quality product photos are the secret to success when it comes to increasing your online sales for your ecommerce store. You can achieve this by having the right product photography equipment when shooting. Remember: Your customer can only visualize the product based on what you show them, so you need to do a good job.… Continue reading Product Photography Equipment You Need

45 Product Photography Apps and Tools for eCommerce

In the last few years, there has been an abundance of new product photography apps, photography software, and website resources to help you at every stage of your eCommerce business. It’s hard to keep track of both what’s available to you and what each resource does. We have created a list of resources that can… Continue reading 45 Product Photography Apps and Tools for eCommerce

Common Mistakes to Avoid When Photographing Jewelry

Have you ever wondered how to photograph jewelry? It’s a more straightforward process than you first might have thought. In this article, we will take you some common mistakes photographers and business owners make when setting up their imaging booth or studio to undertake the task of photographing jewelry. Start by ensuring everything is clean… Continue reading Common Mistakes to Avoid When Photographing Jewelry

5 Easy Ways to Create Contextual Product Photos

Do you know how to show your products in their best light and convert your site’s browsers into buyers? Create contextual product photos! While shopping online, your customers can’t touch, feel or try your product, so it is vital to create contextual product photos to provide them with enough information about what you are selling to… Continue reading 5 Easy Ways to Create Contextual Product Photos

Strategic Social Media Ads Can Make All the Difference This Holiday Season

If you’re trying to use one image and just a couple of words to sell your product, I’ve got two words for you: try harder. During the 2016 year-end holiday season, Americans spent roughly $63.1 billion when shopping on PCs. That was a 12% increase compared to 2015, and some projections say we’ll see an… Continue reading Strategic Social Media Ads Can Make All the Difference This Holiday Season

Essential Camera Buyer’s Guide for Professional Product Photography

Whether you’re a seasoned eCommerce photographer or just starting out, there’s one piece of your kit that is absolutely crucial for shooting product photography: your camera. You can go as DIY or as pro as you want when it comes to lighting, backdrop and tripod (more information on equipment needed for product photography here), but… Continue reading Essential Camera Buyer’s Guide for Professional Product Photography

Essential Photography Tips for eCommerce Branding: What You Need To Know

The role of photography in eCommerce branding is becoming increasingly important – especially for those eCommerce websites that rely upon photography in their customer journey and sales process. But surprisingly, despite investing heavily in the development of their logo and brand, some eCommerce sellers overlook and undervalue photography. In today’s digital world, organisations and eCommerce… Continue reading Essential Photography Tips for eCommerce Branding: What You Need To Know

eCommerce Photography: White Backgrounds vs. Photographing Products in Context

A quick glance at most eCommerce websites and you’ll see lines of shimmering products floating against a white blanket of apparent nothingness. What does this tell us? That white backgrounds rule the roost when it comes to eCommerce product photography. Our clients at Pixc understand the importance of having high-quality images on their sites and… Continue reading eCommerce Photography: White Backgrounds vs. Photographing Products in Context