By the Pixc Team
Effective marketing requires personalization, education, and segmentation. Efficient marketing also requires automation. If you want your business to grow, you need to build your audience. As your visitors increase, you need to provide efficient tools for your marketing and sales teams to personalize, segment, and nurture your customer base. They should be concentrating on communicating …
Automation is the key to scaling any eCommerce business. If you want to stay ahead of the competition, you need to be able to focus on finding new products, reaching out to customers and improving your marketing. That means you should always be looking for ways you can automate the tasks that you find yourself …
Having an excellent product, spectacular images and a killer sales strategy are critical in building a successful eCommerce business. Just as critical, though, is what goes on behind the scenes: your Supply Chain. The Supply Chain, also known as a Logistics Network, is loosely defined as the processes, people and networks that get your product …
If you’re running an eCommerce business, you know that your marketing needs to go beyond creating awareness through a single channel like Adwords. You need an ongoing, multivariate approach across many mediums if you want to constantly improve your ROI. But as an eCommerce entrepreneur, how can you test the effectiveness of different approaches when …
