The timing couldn’t be better for me to write this blog post, as I’ve just had a negative experience trying to buy a new exercise bike online this week. You’ll notice I said ‘trying’, as I’ve already picked out the one I want but it’s been two days now and I’m still waiting for a… Continue reading 6 Smart Ways to Convert Visitors into Customers
Tag: ecommerce
PayPal vs Stripe: Which Should You Use for eCommerce?
When you’re running an eCommerce store, the right payment processing system can either make or break your business. Hidden fees, clear access to funds and the right support when you need it are crucial pieces to the puzzle when you want to keep focusing on what you love: delighting buyers and growing your profits. One payment… Continue reading PayPal vs Stripe: Which Should You Use for eCommerce?
5 Stellar Ecommerce Blogs You Should Follow Right Now
Information is power — and there are some excellent eCommerce blogs that will help you get it. If you own an eCommerce store, there’s no shortage of ‘stuff’ you should learn. Every iota of knowledge you acquire will help you improve your business and increase your sales. Who doesn’t like the sound of that? Follow these… Continue reading 5 Stellar Ecommerce Blogs You Should Follow Right Now
How to Use Natural Lighting for Product Photos
You might think you need an elaborate set up of professional lighting to take great product photos. But don’t worry! You already have access to one of the best light sources out there: the sun. Take a look at these photos below. They’re pretty professional-looking, don’t you think? Believe it or not, we didn’t take them in… Continue reading How to Use Natural Lighting for Product Photos
How to Take Awesome Product Photos with Your Smartphone
Don’t let anyone tell you that you need the latest fancy DSLR to create great product images! I can’t deny that a high-end camera takes great photographs and I wouldn’t recommend taking product photos on a disposable Kodak. But these days, most smartphones have pretty decent cameras that can actually take great product images. (Although I… Continue reading How to Take Awesome Product Photos with Your Smartphone
3 Awesome Online Stores with Pretty Packaging
There’s more to running a successful online store than having a good website and awesome products; it’s also really important that you present your products the best way you can. There are two simple rules when it comes to product packaging: sturdy and aesthetically pleasing. The product package has to be strong enough to withstand… Continue reading 3 Awesome Online Stores with Pretty Packaging
6 Hacks to Starting a Successful Online Store
There are millions of online shops these days, from small startups to Fortune 500 companies. What separates a strong and successful online store from a weak one? Let’s take a look at six hacks that will kick-start your progress. 1. Create a killer website Investing in a good website is the first and most important part of… Continue reading 6 Hacks to Starting a Successful Online Store
3 Ways to Increase Customer Trust in Your Ecommerce Store
Oftentimes what separates a good shop from the rest is the trust it inspires in its customers. 84% of customers say that a company has to show it’s trustworthy before they’ll spend money there. Furthermore, a customer knowing they’ll have a transparent, secure shopping experience might be the single factor that makes them buy from you instead… Continue reading 3 Ways to Increase Customer Trust in Your Ecommerce Store
Bigcommerce vs Shopify: Which One’s Right for You?
Starting an online store from scratch can be a challenge, particularly for people with little or no eCommerce and web design experience. Using an online store builder to set up and manage your store allows you to focus on running it while the eCommerce platform service provider takes care of the tricky technical stuff. Shopify and Bigcommerce… Continue reading Bigcommerce vs Shopify: Which One’s Right for You?
3 Product Image Zoom Features Your Customers Will Love (with Examples)
User experience when shopping online is just as important as, if not more important than, shopping in-store. That said, you need to recreate this in-store experience — and that means making your online shop easy to use. When shopping online I am normally in a rush, and I want to browse through the racks (scroll… Continue reading 3 Product Image Zoom Features Your Customers Will Love (with Examples)
Three Stores with Beautiful Product Photos
Beautiful product photos are the most important feature in your online store. In fact, they’re often the first things a customer looks at when shopping online because the customer can’t pick up and touch the product. So, it’s important that you replicate this feeling as much as possible in images. Remember to provide high-resolution images so when the… Continue reading Three Stores with Beautiful Product Photos