A quick glance at most eCommerce websites and you’ll see lines of shimmering products floating against a white blanket of apparent nothingness. What does this tell us? That white backgrounds rule the roost when it comes to eCommerce product photography. Our clients at Pixc understand the importance of having high-quality images on their sites and… Continue reading eCommerce Photography: White Backgrounds vs. Photographing Products in Context
Note: The eBay photo requirements in this post were updated on 1/7/16. There are so many reasons why your product might not sell on eBay. It might not have the right description or it might be in the wrong category. It could be overpriced, particularly once you include shipping. Maybe you have a really terrible title that’s not giving… Continue reading Product Photo Secrets to Boost eBay Sales
Does not having access to a professional photography studio mean you’re doomed to have bad product photos? Nope! All you need to take a great product image is a good light source, a stable surface and a setting that complements the product. It’s entirely possible, even easy, to use everyday objects found lying around the house as… Continue reading How to Make a DIY Photography Studio for Product Photos
If you own an online store, you’ve probably read about the Amazon white background patent. Word on the Web is that Amazon was granted a patent for the use of white backgrounds for product images, sparking angry reactions amongst online retailers and photographers who argue that the technique has been used for decades and that… Continue reading Worried About the Amazon White Background Patent? Here’s Why You Shouldn’t Be
Placing your products on a white background for your eCommerce store is known to increase sales. Why is this age-old trick so incredibly powerful? It makes your logo, photos and basic information stand out more prominently. You want the customer to remember who you are, because of course you want their return business. You want… Continue reading A White Background for Photos Simply Makes Things Pop!
For your online store, you want clean, centred shots focused directly on your products. Backgrounds can be very distracting because they draw attention away from your products. How many times were you discouraged about buying a product online just because the item photo had a cluttered background that made it look very unprofessional? In these cases,… Continue reading How to Build a Lightbox for Product Photos