Did you know that 56% of all global ecommerce sales come from mobile devices? With the growing number of consumers using smartphones and tablets for purchases, having a mobile-friendly website is no longer a choice – it’s an essential requirement. A mobile-friendly ecommerce store enhances user experience and boosts search engine rankings, conversion rates, and… Continue reading Mobile Friendly Test: 10 Essential Checks for Your Ecommerce Website
Author: Holly Cardew
Harnessing the Power of User-Generated Content (UGC) in Ecommerce: Strategies, Benefits, and Tips
As an online seller, you most likely have heard of user-generated content (UGC). It’s one of the fastest-growing marketing strategies to date. And the reason is simple – it works. In the digital age, it has become the norm to share your experiences online. I’m sure this is something you experienced yourself. Getting excited about… Continue reading Harnessing the Power of User-Generated Content (UGC) in Ecommerce: Strategies, Benefits, and Tips
Pixc’s Shopify Image Resizer: Why Image Resizing Is Vital for a Flawless Shopify Store
Humans are naturally drawn to visual content. In fact, it’s safe to say that we’re constantly bombarded with images. For ecommerce merchants, how can you ensure your ecommerce store stands out in this sea of visuals? The key lies in a practice often overlooked: visual optimization. In this blog, we will delve into a specific… Continue reading Pixc’s Shopify Image Resizer: Why Image Resizing Is Vital for a Flawless Shopify Store
How Shopify Apps Drive Sales and Efficiency + Top Pixc Shopify Apps
If you have a Shopify online store, chances are you already have a few Shopify apps added to your account. Shopify apps are not just supplementary features for your online store. They’re game changers that can supercharge your store’s functionality, boost sales, and enhance user experience. Shopify apps are developed by third-party, independent development experts… Continue reading How Shopify Apps Drive Sales and Efficiency + Top Pixc Shopify Apps
Top B2C Marketing Trends of 2023
Marketing is changing at lightning speed, even more than ever. What was guaranteed to work a year ago isn’t the case now. For example, paid ads are more expensive, TikTok is changing how customers search and discover new brands, Instagram’s reach is down, Threads has arrived, and AI marketing is changing how we engage with… Continue reading Top B2C Marketing Trends of 2023
5 Product Photography Tips to Increase your Ecommerce Sales
High-quality product photography is the key to increasing your eCommerce sales. Awesome product images will help your store make a great first impression on your potential customers and make the final purchasing decision much more straightforward. Here are five tips on how to shoot your products and optimize them for ecommerce. 1. Nail your product… Continue reading 5 Product Photography Tips to Increase your Ecommerce Sales
11 Proven Sales Psychology Strategies for Ecommerce Growth
As an online business owner, understanding consumer behavior and its psychology in what drives them to purchase is key to boosting your sales. By using sales psychology strategies, you can engage with your buyers’ desires and motivations that influence their buying decisions. Unfortunately, not many merchants incorporate sales psychology to their business tactics. In this… Continue reading 11 Proven Sales Psychology Strategies for Ecommerce Growth
Value-Added Service Examples: Enhance Your Customers’ Post-Purchase Experience
Ecommerce businesses go the extra mile to stand out and ensure customer satisfaction with personalized recommendations, convenient delivery options, and loyalty programs to add additional value to their customer experience. Wondering how you can add value-added services to your customer journey? Let’s closely examine exactly what these services are and how you can incorporate them… Continue reading Value-Added Service Examples: Enhance Your Customers’ Post-Purchase Experience
How to Leverage the Ecommerce Analytics to Grow Sales
Ecommerce analytics is one of the most powerful tools you have as an ecommerce store. They can tell a story about your business, help you to understand your customer, and can be leveraged to grow your sales. Here’s how to use your ecommerce analytics to your advantage and use them to increase sales for your… Continue reading How to Leverage the Ecommerce Analytics to Grow Sales
Why Ecommerce Personalization is Important to Your Business
Personalization is big news regarding ecommerce, setting yourself apart from your competitors and making your customer feel valued. Let’s dig a little deeper into how you can make ecommerce personalization work for your business. What is ecommerce personalization? With ecommerce personalization, the clue is in the name. It’s a way to use data to create… Continue reading Why Ecommerce Personalization is Important to Your Business
How to Optimize Your Social Media Pages for Your Ecommerce Store
Every ecommerce store must adopt social media as a marketing strategy to improve customer acquisition, sales, and brand recognition. However, it’s not as easy as creating posts and expecting customers to flock to your store. You must optimize your social media pages to maximize their potential and achieve your marketing goals. Why you still need… Continue reading How to Optimize Your Social Media Pages for Your Ecommerce Store