How Great eBay Pictures Increase Auction Prices by 10% [Experiment]

Sure, pictures are worth a thousand words. Additionally, great eBay pictures are worth 10% more to your bottom line! A small research experiment I did today highly suggest that taking great pictures for your eBay listings has a huge impact on the final bidding price for your item. eBay Picture Experiment Setup There are so many… Continue reading How Great eBay Pictures Increase Auction Prices by 10% [Experiment]

3 Product Image Zoom Features Your Customers Will Love (with Examples)

User experience when shopping online is just as important as, if not more important than, shopping in-store. That said, you need to recreate this in-store experience — and that means making your online shop easy to use. When shopping online I am normally in a rush, and I want to browse through the racks (scroll… Continue reading 3 Product Image Zoom Features Your Customers Will Love (with Examples)

Three Stores with Beautiful Product Photos

Beautiful product photos are the most important feature in your online store. In fact, they’re often the first things a customer looks at when shopping online because the customer can’t pick up and touch the product. So, it’s important that you replicate this feeling as much as possible in images. Remember to provide high-resolution images so when the… Continue reading Three Stores with Beautiful Product Photos

Let Customers Shop from Facebook with Lookbook Cloud

This week, I caught up with Alex from Lookbook Cloud to ask him more about his Facebook app and how it can help your online sales. What is Lookbook Cloud and what do you offer? Lookbook Cloud is a Facebook application that allows you to create an interactive slideshow with multiple clickable tags per slide.… Continue reading Let Customers Shop from Facebook with Lookbook Cloud

How to Increase Online Sales by Improving Your Website

So you have your online store and you are selling merchandise, but you still need to increase online sales? Firstly, people prefer to visit online stores that are easy to use, user-friendly and reliable. For this reason, you have to ensure that your online store contains helpful features for your customers. Whether you run a small,… Continue reading How to Increase Online Sales by Improving Your Website

A White Background for Photos Simply Makes Things Pop!

Placing your products on a white background for your eCommerce store is known to increase sales. Why is this age-old trick so incredibly powerful? It makes your logo, photos and basic information stand out more prominently. You want the customer to remember who you are, because of course you want their return business. You want… Continue reading A White Background for Photos Simply Makes Things Pop!

How Poor Product Photos Lead to Lost Sales

The internet is an incredibly useful tool for those who don’t enjoy going out to shop, offering customers the chance to shop 24/7 from the comfort of their own homes. With no parking costs, no need to worry about closing time and plenty of choice, online shoppers are able to conduct research into which items… Continue reading How Poor Product Photos Lead to Lost Sales