eCommerce Blog

By the Pixc Team

How to Get eCommerce Shoppers to Visit Your Retail Store

Storefront image - how to get online shoppers to visit your physical store

While eCommerce has had a big impact on the retail industry, it certainly hasn’t eliminated customer demand for brick and mortar stores. Research shows that the ability to physically touch and feel a product and take it home immediately remain the top two reasons people still prefer shopping in a store. But eCommerce continues to …

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How to Shoot Stunning eCommerce Fashion Photography

Photo of eCommerce fashion photography model

Fashion photography is a famously glamorous world, right? Think beautiful locations, world class makeup artists and models who don’t get out of bed for less than $20k. Unfortunately (or fortunately, depending on which way you look at it!), the world of eCommerce fashion photography is somewhat different. Low budgets mean eCommerce fashion photographers are confronted …

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How to Measure Success Through Google Analytics

eCommerce Google Analytics

Why is Google Analytics important for your online store? Being an eCommerce owner requires you to make a lot of decisions, and basing those decisions on empirical data is the key to making sure you are not throwing your money away. This is where Google Analytics comes into play. Google Analytics is one of the …

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How to Sell on Instagram | Product Photography Photos

Tips for selling on Instagram with shoppable product photography images

Is the first thing you do when you wake up check your Instagram feed? You wouldn’t be alone. 6 out of 10 online adults now have Instagram accounts, and it has over 500 million users total – meaning it’s completed its journey from niche hipster social channel and to mainstream, front-page culture. Since being acquired …

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