Pinterest Ads: A Step-by-Step Guide To Your First Promoted Pins Campaign

Are you look for a new marketing channel for your eCommerce business? What if I told you that you could advertise on a social media platform where 93% of the users plan to make a purchase? You’d be pretty excited, right? Well, today I’m going to introduce you to Pinterest’s advertising platform where you can… Continue reading Pinterest Ads: A Step-by-Step Guide To Your First Promoted Pins Campaign

How to Prepare Your eCommerce Store for the Pinterest Buy Button

This post was updated on January 27, 2016. The Pinterest Buy Button is the current eCommerce hot topic. It seems to be bringing in sales, too: According to Social Annex, as of December 2015 Pinterest boasts 60 million Buy Button pins, and 84% of Buy Button orders are coming from new customers. The Buy Button is… Continue reading How to Prepare Your eCommerce Store for the Pinterest Buy Button

5 Rock-Solid Tips for Building an Online Presence

Over the weekend I visited some small local businesses in regional New South Wales. When I spoke to them, they said that they weren’t sure how to go about building an online presence and what social media they should be using. I found myself listing things that they should be doing and thought I would… Continue reading 5 Rock-Solid Tips for Building an Online Presence