When it comes to selling apparel online, your images are the most important part of your product page. No matter how well you describe your product, nothing will convert a shopper to a customer better than good apparel photography. For this reason, it’s important to get the photo right. I can’t tell you how many… Continue reading Product Photography for Clothing: It’s All About the Details
Tag: fashion photography
5 Things to Consider When You Photograph a T-shirt
It may seem simple to photograph a t-shirt to sell online but sometimes it is the simple things that need more attention. The preparation of the garment, the way you shoot and your camera settings can play a key role in capturing great product photos. You don’t have to have a pro setup or spend… Continue reading 5 Things to Consider When You Photograph a T-shirt
How to Create a Ghost Mannequin Effect in Adobe Photoshop
A while ago, we suggested that you bring your products to life with a ghost mannequin effect. A ghost mannequin effect gives a product dimension and shows parts of the product that would otherwise be obscured by a mannequin or model in a single shot. In a nutshell, it’s an easy way to give your… Continue reading How to Create a Ghost Mannequin Effect in Adobe Photoshop
4 Essential Ecommerce Product Page Elements
For every online retailer, your eCommerce product page should be the most critical part of your website. Despite the fact that online shoppers can add products to their cart directly from autocomplete, search results, or even from the home page on many websites, most conversions still come from dedicated product pages. But many online retailers… Continue reading 4 Essential Ecommerce Product Page Elements
eCommerce Photography: White Backgrounds vs. Photographing Products in Context
A quick glance at most eCommerce websites and you’ll see lines of shimmering products floating against a white blanket of apparent nothingness. What does this tell us? That white backgrounds rule the roost when it comes to eCommerce product photography. Our clients at Pixc understand the importance of having high-quality images on their sites and… Continue reading eCommerce Photography: White Backgrounds vs. Photographing Products in Context
19 eCommerce Stores with Great Examples of Product Photography
Getting your product photography right can have a huge impact on your store’s conversions. Knowing when to use different types of photography and how to showcase different products is crucial. That’s why I have gathered this list of 19 eCommerce stores – across the fields of fashion, tech, health & beauty and gifts – with… Continue reading 19 eCommerce Stores with Great Examples of Product Photography