The role of photography in eCommerce branding is becoming increasingly important – especially for those eCommerce websites that rely upon photography in their customer journey and sales process. But surprisingly, despite investing heavily in the development of their logo and brand, some eCommerce sellers overlook and undervalue photography. In today’s digital world, organisations and eCommerce… Continue reading Essential Photography Tips for eCommerce Branding: What You Need To Know
Tag: in-context photos
eCommerce Photography: White Backgrounds vs. Photographing Products in Context
A quick glance at most eCommerce websites and you’ll see lines of shimmering products floating against a white blanket of apparent nothingness. What does this tell us? That white backgrounds rule the roost when it comes to eCommerce product photography. Our clients at Pixc understand the importance of having high-quality images on their sites and… Continue reading eCommerce Photography: White Backgrounds vs. Photographing Products in Context
Product Photography Tips: How to Take In-Context Photos
When it comes to product photography, a well-lit product on a simple white background can make your eCommerce store look a lot more professional, but having fantastic in-context photos doesn’t hurt! That said, I wanted to share some product photography tips to help you take great in-context photos. I wouldn’t recommend using an in-context shot… Continue reading Product Photography Tips: How to Take In-Context Photos