Information is power — and there are some excellent eCommerce blogs that will help you get it.
If you own an eCommerce store, there’s no shortage of ‘stuff’ you should learn. Every iota of knowledge you acquire will help you improve your business and increase your sales. Who doesn’t like the sound of that?
Follow these amazing eCommerce blogs and absorb their secrets, and you’ll be well on your way to building an even better business.
1. The Kissmetrics Blog
Though Kissmetrics is an online analytics solution, they also have a great blog about analytics, marketing and testing. You can find a lot of great stuff on creating, maintaining and improving customer relationships through enhanced marketing processes, as well as some useful eCommerce-related statistics.
The Kissmetrics blog really breaks down the marketing process and focuses on everything from market research to your marketing strategy.
2. Email Marketing Blog by Vero
Vero is an email marketing service, and their blog is hands-down my go-to resource for email marketing tips. You’d be surprised at the little things that can transform an email from one that goes straight in the trash into one that actually gets read.
Take some time to scroll through the posts and I guarantee it’ll help you write an email that can turn a lead into a customer.
3. The Copyblogger Blog
If you haven’t signed up for Copyblogger yet, do so now! They have an awesome range of ebooks on content marketing that you should read religiously, and once in a while they send you emails with different content marketing lessons.
Their blog covers all things eCommerce, including news on cool innovations as well as new laws and regulations potentially affecting eCommerce businesses. I’ve come across some great posts on building an audience for your business and writing an SEO-friendly blog.
4. eCommerce Marketing Blog by Shopify
Shopify is an online eCommerce platform that lets you build your own store, and it also runs one of the best eCommerce blogs out there. Their blog is a great resource for small online store owners.
The blog is a great place to find tips on how to increase your sales and how to run an online store. If you actually use Shopify as your eCommerce platform, you’ll also find some great tips on how to make the most of it.
5. The Canva Design School Blog
Canva is an amazing online design tool that’s perfect for anyone who finds the multitude of buttons and numbers on Photoshop overwhelming.
It’s simple and easy, and it already has some great templates if you’re ever in need of inspiration (or if design isn’t your forte). Their blog has some really good design tips on strengthening your brand through good design, as well as some general eCommerce tips on using social media, blogging etc. If you hate reading, each post is always accompanied by awesome graphics that might inspire some of your own.
Check out these eCommerce blogs!
It’s never a bad idea to stay on the cutting edge, and these blogs will give you relevant eCommerce knowledge you need to stay ahead. Check them out, read up, and keep growing!
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