Shopify is one of the leading platforms to build and run your eCommerce store. They stand out for the clean and modern look of their themes, their easy-to-use interface, and their ability to work seamlessly with so many other systems.
They’ve mastered the art of being really good at what they do – a platform that scales with your business. They have partnered thousands of great tools that can assist in operating other areas of your business, help you improve efficiencies and automate processes.
We’ve spent hours digging to find you a list of the top Shopify tools to grow and manage your eCommerce business.
We cover tools for every part of your business including:
- Marketing
- Social media
- SEO
- Advertising
- Live Chat
- Customer Support
- Email marketing
- AB testing
- Customer reviews
- Product photos
- Shipping
- Marketplaces
- Multi channel Selling
- Payment
- Dropshipping
- Packaging
- A few of our other favorites
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Marketing
Olapic
User generated content can increase conversions dramatically. Olapic makes sourcing content from your customers, requesting rights for usage, and posting to your channels seamless.
Pixlee
The best way to improve the customer shopping experience is to show real customers enjoying your products. So, make your social photos and videos shoppable on your website.
Kit
Your virtual marketing assistant that leverages messaging to help you market your online store. It starts at $10/month and will save you hours. Just one of many things that Kit does is run your Facebook ads for you!
Carthook Cart Abandonment
Unlock lost revenue by automatically tracking and emailing shoppers who start, but don’t finish your checkout process.
Web Browser Push Notifications by FirePush
Send automated targeted push notifications to your subscribers. Firepush is the largest range of push notifications on Shopify marketplace.
Increase your average order value with Up-sell & Cross-sell popups for your online store. Boost Sales also features Automated smart recommendations (like those on Amazon) and smart coupon pop-ups.
Boost your store’s checkout rate and gain new consumers with every purchase by adding social sharing buttons in your product pages. Another handy feature in this app is exit intent pop-ups that prevent cart abandonment.
Referral Candy
The best way to have your best salespeople, your customers, to bring you more revenue: referral programs. Easily set up the program you want and customize rewards without getting developers involved.
Social Media
Sell on Facebook
Customers can easily browse your products and collections using the new, always visible, Shop section on your Facebook Page. It is easy to set up and designed for mobile too.
Buffer
Buffer makes it easy to manage and schedule posts to all social media platforms including Pinterest. Buffer will optimize your posts too by posting at the best times for your exact audience. Over time, you can see which posts perform best so you can create more engaging content.
Smarter Queue
Save hours on social media scheduling. Create a queue of content to schedule to Twitter, Facebook and (coming soon) Instagram.
Instagram Feed
Display your Instagram feed directly in your Shopify store to entice customers to not only follow your Instagram account but also engage with other rich brand content (if you are creating good Instagram content, that is).
SEO
SEO Image Optimizer
Boost the SEO of your images and allow more customers to discover your products by adding alt tags. This app will do it for you automatically.
ALT text
Alt text app is another free app that will allow you to add alt text to your images so they can be easily discovered in Google image search.
Advertising
AdEspresso
Create and optimize your ads to get the best ROI. Adespresso will automatically generate thousands of variations of ads for you and let you know which one is performing the best.
Leadpages
Leadpages is an easy way to create different landing pages without coding. For targeted ads, we suggest that you create unique landing pages for the ad you are running. You want to send your customers to the targeted landing page, so you can see where your visitors are dropping from the funnel.
Live Chat
Zopim
Talk to your customers in real-time and provide personalized customer service with Zopim chat that sits on your website. Let your customers get their questions answered as soon as they have them.
Olark
Olark is another alternative for a live chat app. Engage with your customers on your website, know where they’re coming from, and how their shopping experience was. Allow your customers to have their questions answered on the spot as they browse through products.
Recover abandoned cart customers through different media. Recart will help you offer better support and generate more sales through Messenger.
Customer Support
Zendesk
Use Zendesk to manage your customer support team, seamlessly create tickets for customer issues, and manage responses in a timely manner.
Helpscout
Manage your customers support questions and cultivate a knowledge base to help customers find the answers they’re looking for. Pricing starts from $0 for one user! You should try it out if you are just getting started.
Desk.com
If you’re already using Salesforce for CRM, this solution creates an out-of-the-box solution for a help desk for small businesses.
Email marketing
Mailchimp
A fun and easy email-marketing solution that allows you to create beautiful newsletters that you can use to promote your products and what is going on with your brand.
Mandrill
For more advanced users, Mandrill is a API that connects to your web store to automatically send emails customized to the actions that your visitor or potential customer has taken.
Intercom for Shopify
Get a complete view of your shoppers’ buying behaviour and create targeted campaigns that appeal to your audience. Intercom also allows you to talk to your customers like a live chat tool. We use Intercom at Pixc and love it.
Pushcrew
Compliment your email marketing efforts by sending push notifications directly to your customer’s computer or mobile device to receive real-time updates from you.
Follow-up with personalized & automated emails based on visitors’ behaviors to make sure they buy. Mailbot also allows you to send recommended products, hottest items of the week, and reward coupons to your customers automatically.
Capture more emails, improve site conversion, and grow online sales with pop-ups on exit intent and special discounts to close the sale before people go away. Privy also features autoresponders, coupon reminders, and welcome series.
A/B testing
Optimizely
Even the slightest change in your user experience can make a huge different in your conversions. Optimizely allows you to A/B test your website to determine which pictures, copy, and user flow encourage shoppers to buy.
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Product Images
Pixc
Easily remove the background from your product images for a clean, professional look. All image editing is completed within 24 hours. The images are cropped and resized perfectly to fit your store.
Pretty Instant
Book a professional, and vetted photographer in your city to shoot your product images.Pixc teamed up with Pretty Instant to make it easier for you to get your product photos taken and sent to us for editing.
Shipping & Returns
Temando
Temando is primarily for larger stores as that it is built to handle a large volume of packages. This app allows you to automate the entire fulfillment process – sync, manage and process orders from wherever you sell.
Returns Manager
A great return policy makes customers feel safer when purchasing. Returns Manager app by Bold Commerce makes managing returns simple for you, allows you to create customized policies, and notifies the customer of the return.
Shippo
Get shipping labels, competitive shipment pricing for your orders, and track your parcels all in one place using the Shippo dashboard.
Shyp
Shyp makes shipping easy. They pick up, package and send your goods with a click of a button. The courier will come to you within 20 minutes!
AfterShip
Give shoppers peace of mind with timely and accurate updates of delivery status of their packages.
Customer Reviews and Ratings
Yotpo
Easily collect customer product reviews post-purchase on a beautiful mobile-optimized platform. This app allows you to easily publish the reviews on your product pages and social platforms.
ShopperApproved
Collect merchant reviews, product reviews and local reviews, and then distribute them amongst a variety of platforms including Google, Yahoo, Youtube and Facebook.
Loox allows you to send automatic emails asking your customers for reviews, and offer discounts for submitting reviews with photos. You can showcase them in beautiful galleries of photo reviews that can be displayed on any page of your store, including a dedicated reviews page
Multi Channel Selling
Sellbrite
If you’re planning on selling across multiple channels, Sellbrite will help you easily create listings across multiple marketplaces.
Stitch Labs
Keep your inventory levels in check across multiple platforms, and use Stitch Labs to manage orders, and fulfillment.
Payment
Affirm
Give your customers the opportunity to finance their purchase with Affirm. By giving customers the option to split their purchase into monthly payments it increases cart size and conversions at checkout.
PayPal
Many shoppers will opt to pay for purchases online using PayPal for its buyer protection, and ease of use. Offering PayPal as a payment option on your store is a must.
Stripe
Stripe is the easiest and most secure way to take customer payments. It is built directly into Shopify.
Braintree
Easily accept payments from customers online or in-app. They allow you to keep your first $50,000 of credit card processing fee-free.
Here is a list of all the payment gateways for your Shopify store.
Custom Packaging
Arka
Customize your packaging and boxes so it feels like Christmas morning every time a customer opens an order from you. Arka makes it simple to design, print and get packaging delivered directly to you.
Lumi
Package your products in beautifully designed boxes, branded tape, stamps and much more. Lumi looks lovely.
Drop shipping
Print Aura
Print Aura offers drop shipping of your own designs on t-shirts, aprons, totes and a large variety of phone cases.
Teelaunch
Teelaunch will print your design on a variety of products from yoga mats, to beach towels to t-shirts. They offer drop shipping so you never have to worry about inventory.
If you need more information on drop shipping and how the concept works, you should check out Shopify’s Ultimate Guide to Drop Shipping.
Other Favorites
Zapier
When two of your favorite platforms do not integrate, Zapier can often save the day. Think of Zapier as glue. Zapier creates connections with different applications that do not typically integrate, to help your processes run smoothly. Take a look at these 95 recommended Shopify ‘zaps’.
Google Trusted Store
Become a Google Trusted Store and give your shoppers peace of mind that you are a reliable brand, that offers an amazing experience and free purchase protection.
Optin Monster
Convert your store visitors into email subscribers, and boost your potential for future sales by retargeting them with email campaigns.
Rewind
This is like an insurance policy. It is a must-have. Rewind automatically creates a backup of your complete store, orders, customers and preferences. Rewind gives you the ability to easily restore your website in case of a malfunction.
Product Evaluator Tool
Whether you’re new to eCommerce, or branching out to sell a new product, you want to make sure you’re launching a something that people will be interested in. With this product evaluator test, you’ll be able to ask the tough questions to help you evaluate if it will succeed.
If you sell hundreds of products or variants on your store, this will be a huge time saver. It allows you to bulk edit attributes such as pricing, tags, inventory, title, vendor, SKU, description, etc.
Facebook Groups
Often the best resource you can find is others who are in the same business as you. Connect with other Shopify sellers in Facebook Groups to share and receive advice on taking your store to the next level.
Some great Shopify focused Facebook groups are:
Shopify Entrepreneurs, Shopify Mastery- 6 Figure Mastery Group and eCommerce Entrepreneurs.
Marketplaces
While Shopify is an amazing platform for selling, by branching out and selling on other marketplaces, you’ll be able to reach millions of other potential customers.
Amazon
Amazon is one of the world’s largest shopping marketplaces with 304 million shoppers every year. They make it easy to sell, gain reviews from customers, and you can even have your shipments fulfilled by Amazon.
eBay
eBay is known for its auctions, however today it has everything on it, including new and used items. With over 162 million shoppers, we definitely recommend listed your products on eBay.
Yahoo Shopping
Yahoo has a marketplace too, where shoppers can read reviews on products, discover new companies and brands, and purchase a variety of goods online.
Google Shopping
With Google being the leading search engine in the world, it helps to have your products listed in Google Shopping. When you post your products on Google Shopping, you’re creating a highly-optimized avenue for customers to discover your products for sale.
Google has strict product image requirements which Pixc can help.
Pinterest
Pinterest now allows buyable pins to be integrated with your Shopify store. By integrating your store, you allow visitors to buy directly from Pinterest.
Here is our complete list of 32 places to sell online.
Looking for more tools to run your Shopify-powered business? Check out the Shopify App Store.
We will be updating this list as we find more and more amazing tools, so make sure you sign up to our mailing list to keep up to date with the latest updates!
CLICK HERE TO GET THE BEST DEALS ON ESSENTIAL SHOPIFY APPS